EquiTrust Life Insurance Company holds an A- (Excellent) rating from AM Best and manages over $23 billion in assets. Based in Des Moines, Iowa, EquiTrust specializes in fixed annuities and fixed index annuities for consumers seeking competitive guaranteed rates with solid financial backing. The company has deep roots in the Midwest insurance market and offers some of the most competitively structured bonus FIA products available to independent agents.
This review covers EquiTrust’s financial strength, annuity product lineup, and contact information.
EquiTrust at a Glance
| Detail | Information |
|---|---|
| Full Legal Name | EquiTrust Life Insurance Company |
| Headquarters | West Des Moines, Iowa |
| Founded | 1935 |
| AM Best Rating | A- (Excellent) |
| Total Assets | $23+ billion |
| Products Offered | MYGAs (Certainty Select series), Fixed Index Annuities |
| States Available | 45+ states |
| Minimum Premium | $5,000 (varies by product) |
EquiTrust’s Financial Strength
EquiTrust carries an A- (Excellent) from AM Best, placing it within the “A-rated” category that most financial advisors and regulators consider the minimum threshold for conservative annuity buyers. With $23+ billion in total assets, EquiTrust is a mid-size carrier with substantial financial resources relative to its liability base.
EquiTrust is regulated by the Iowa Insurance Division — a state known for rigorous insurance regulatory standards. Iowa-domiciled carriers must maintain strict reserve requirements, adding a layer of protection beyond the national guaranty association system. Iowa’s Insurance Guaranty Association provides up to $250,000 per covered contract in the event of carrier insolvency.
What Types of Annuities Does EquiTrust Offer?
- Multi-Year Guaranteed Annuities (MYGAs) — Certainty Select Series: EquiTrust’s Certainty Select MYGA series offers guaranteed fixed rates for set terms. These contracts provide a locked-in rate from day one with no market exposure — suitable for buyers who want certainty over the entire holding period.
- Fixed Index Annuities (FIAs) — MarketTwelve Bonus Index and MarketPower Bonus Index: EquiTrust’s FIA lineup is built around bonus premium structures. The MarketTwelve Bonus Index FIA offers a premium bonus at issue, with index-linked growth tied to the S&P 500 and other benchmarks over a 12-year surrender period. The MarketPower Bonus Index provides a similar premium bonus structure with a shorter commitment. Both products include a zero-loss floor — your premium cannot decline due to negative index performance.
EquiTrust MYGA Rates
Current EquiTrust MYGA rates from our live rate feed:
Current MYGA Rates
Live rates from AnnuityRateWatch · Rates updated March 10, 2026
| Product | Term | Rate (APY) | Min Premium | Last Rate Change | |
|---|---|---|---|---|---|
|
Certainty Select 3
AM Best B++ |
3 Years | 4.8% | $10,000+ | Mar 10, 2026 | View Details → |
|
Certainty Select 5
AM Best B++ |
5 Years | 5.05% | $10,000+ | Mar 10, 2026 | View Details → |
|
Certainty Select 6
AM Best B++ |
6 Years | 5.15% | $10,000+ | Mar 10, 2026 | View Details → |
|
Certainty Select 8
AM Best B++ |
8 Years | 5.2% | $10,000+ | Mar 10, 2026 | View Details → |
|
Certainty Select 10
AM Best B++ |
10 Years | 5.3% | $10,000+ | Mar 10, 2026 | View Details → |
Rates apply to standard products. State availability varies. Not an offer or solicitation. Always verify current rates before purchasing.
Who Is EquiTrust Best For?
- FIA buyers attracted to premium bonus structures: EquiTrust’s MarketTwelve Bonus Index is one of the more compelling bonus FIA designs for buyers who want immediate premium enhancement and are comfortable with a longer surrender period.
- MYGA buyers comparing A- carriers: EquiTrust’s Certainty Select rates are frequently competitive within the A- tier. Buyers who want strong guaranteed rates from an Iowa-regulated carrier will find EquiTrust worth including in their comparison.
- Buyers who understand the bonus trade-off: Premium bonus annuities often offset their upfront enhancement through lower cap rates or participation rates over time. EquiTrust’s products work best for buyers who plan to hold through the full surrender period and understand how bonuses interact with the overall contract mechanics.
Contact EquiTrust
| Contact Method | Details |
|---|---|
| Website | www.equitrust.com |
| Customer Service | 1-866-598-3694 |
| Mailing Address | EquiTrust Life Insurance Company 7100 Westown Pkwy West Des Moines, IA 50266 |
| Hours | Monday–Friday, 8 a.m.–5 p.m. CT |
Compare EquiTrust Against Other Carriers: My Annuity Store compares EquiTrust alongside Athene, North American, F&G, and 20+ other top-rated carriers. Get a free comparison quote or call 855-583-1104.