CEO of My Annuity Store, Inc.
Kiara Caudill is CEO of My Annuity Store, Inc. Her husband, Jason Caudill, founded the company in 2020 to give retirees independent, transparent access to fixed annuity products from 90+ top annuity companies.
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Kiara brings a non-traditional background to retirement services. She holds a Master's degree in mental health counseling and remains a licensed mental health counselor in active clinical practice.
That clinical training shapes how MAS approaches client communication: clearly, patiently, and without pressure. Retirement decisions are emotional as well as financial, and Kiara built the company's client-experience standards around that reality.
"People near retirement deserve to be heard before they're sold to. We built MAS so that conversation comes first."
Her clinical background continues to inform how the company trains its licensed agents. It also shapes how MAS reviews every piece of consumer-facing guidance before publication, under its editorial policy.
Jason's annuity career began in 2005, 15 years before MAS launched. Securities-licensing rules in the broker-dealer channel meant he could not sell online directly while he was at Raymond James.
So Kiara earned her insurance license and launched the company, giving the operating entity room to pursue the independent, digital-first model the industry needed.
Today MAS works this way:
Active clinical practice.
State-licensed, ongoing CEUs.
2020 to present.
Insurance Business Review, awarded to My Annuity Store.
Awarded to My Annuity Store.
Answer a few questions about your goal and timeline, and our annuity guide shows the annuities that match. You see your matches without entering an email or phone number.
Kiara is not a financial professional and does not provide financial, tax, or legal advice. Insurance product sales at MAS are conducted exclusively by state-licensed insurance producers.
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